Marketing

Marketing might not sound like the most exciting part of being an author, but we think it can be a lot of fun. Mark our words, we’re book marketing nerds, and soon you’ll be one too.

What to Do the Week After Your Email Promo

So you ran an email promo. 🎉 Maybe it was a Freebooksy blast that sent your downloads into orbit. Maybe Bargain Booksy helped you reach new readers in droves or maybe you spent thousands of doll...

What Makes a Book Go Viral?

You’ve written your book, polished it, and sent it into the world. You believe in it with every fiber of your being. But now comes the question every author asks at some point: How do I get readers...

How Email Promos Can Fuel Your Direct Sales Success

If you’ve been watching the self-publishing world over the past few years, then you’ve heard a lot of buzz about direct sales. Selling books straight to your readers: without middlemen, without del...

An Indie Author’s Guide to Diversifying Income Streams

If there’s one universal truth for indie authors, it’s this: some months feel like you’re riding the royalties rollercoaster, and other months… well, let’s just say you’re grateful for that free co...