Building an email list is a great way for authors to take ownership and connect with their audience. We’ve done a lot of email marketing, and we’re excited to share our expertise with authors.
Every year, we ask readers about how and why they read. It’s one of our favorite projects, because it gives us a direct line into the hearts and habits of the people who keep the reading world turn...
This article explores the most important 2026 author trends affecting indie and traditionally published authors, including trust, AI in publishing, reader experience, discovery, and author sovereig...
Let’s start with a simple truth: books with reviews sell more copies. It’s not magic, it’s marketing. And it’s called social proof—a concept rooted in psychology and baked into consumer behavior...
Let’s face it: for most authors, the word “branding” feels like it belongs in a boardroom, not a writing nook. It conjures images of color palettes, social media trends, and soul-sucking efforts...
The top writing, publishing, and marketing trends shaping self publishing for authors in 2024.
Picture this: your dream reader stumbles across your book. They're intrigued by your cover, your blurb, your genre. They almost click buy… but they hesitate. Maybe they’re not ready to commit to a ...
So you ran an email promo. 🎉 Maybe it was a Freebooksy blast that sent your downloads into orbit. Maybe Bargain Booksy helped you reach new readers in droves or maybe you spent thousands of doll...
Your author website is still the cornerstone of your online presence. Learn what to include, how to grow your email list, and tips that help it work harder for you. With all the noise about TikT...
Here’s a truth every indie author should hear: ✨ Visibility isn’t luck, it’s momentum. Sure, writing a great book is step one. But if you want readers to discover it (and fall in love with yo...
If you’ve been watching the self-publishing world over the past few years, then you’ve heard a lot of buzz about direct sales. Selling books straight to your readers: without middlemen, without del...
