Marketing

Marketing might not sound like the most exciting part of being an author, but we think it can be a lot of fun. Mark our words, we’re book marketing nerds, and soon you’ll be one too.

What We Learned at SPS Live London 2025

The Self Publishing Show Live, aka the biggest indie author conference in Europe, made its return this year with a fresh new format and the same amazing energy it’s known for. This show has a reput...

An Indie Author’s Guide to Press Releases

You’ve written the book. You’ve polished your blurb. You might even have your launch plan sketched out. So now what? If you’re wondering whether a press release should be part of your indie author ...

Indie Author Marketing on a Shoestring Budget

Discover how indie author Linda Tiffin markets her books on a shoestring budget using business cards, craft fairs, and creative giveaways in this inspiring Speaker Series recap.

Key Takeaways from IBPA Publishing University 2025

Every spring, IBPA Publishing University gathers indie authors, publishers, and industry insiders for an energizing exchange of ideas, strategies, and inspiration. This year’s conference delivered ...