Book Marketing Basics

If you’re new to book marketing or just want some more general information, this is a great place to start. We’ve got posts to help authors of all levels learn the marketing game.

BookTok Tips for Authors: Turn Scrolls Into Sales

If you’ve been circling BookTok with a mixture of curiosity and caution, you’re not alone. Many indie authors ask us: Is BookTok still relevant? Does it only work for romance? Do I ne...

2026 Reader Survey: What Readers Want, Buy, and Expect

Every year, we ask readers about how and why they read. It’s one of our favorite projects, because it gives us a direct line into the hearts and habits of the people who keep the reading world turn...